Mushk Kaleem has quickly become one of the first selections for designers as a model to work with. From her powerful expressions on the runway to her ability to hold both traditional eastern and edgy up to date appearance with complete ease, she is likely to figure her far to supermodel status quick.
Overall, it has been a fine year for Mushk Kaleem – a lux style Award win and a powerful walk at Milan Fashion Week 2019 that was more cemented by her position at the recent PFDC L’Oreal Bridal Week as the showstopper for pretty much all designers she walked for.
Instep caught up with the young talent regarding her journey to modeling, the problems that plague the industry and her expertise in the fashion capital.
Stylist and image-maker Tabesh Khoja – like several different models who have equally been discovered there, noticed the model at Nabila’s salon. She had come in while working for Red Bull and sampling cans at the salon once Khoji convinced her to offer to model a trial. That was in December last year and since then there has been no looking back. in this time, she’s worked with a number of the best photographers in the industry nowadays, together with StopStyle and Nadir Firoz Khan whom she counts as favorites furthermore as MHM, Alee Hasan and Rizwan-ul-Haq. She’s also been a muse for designers like Sania Maskatiya who shoot most of her local campaigns along with her and Zara Shahjahan, who shot a campaign for her assortment in Kashmir and ended up naming it ‘Mushk’ after her. She also often shoots with the likes of Shehla Chatoor and Elan bridal – Khadija Shah made her a striking and unforgettable LSA outfit. The maroon high-low dress showed off the models’ long legs and cut a flattering silhouette on them.
For a brand like Elan to form, a dress for a rising talent nominee shows faith in her winning the award.
Mushk has also walked for each major runway within the country including the Lahore-based PFDC, the Karachi-based FPW, Hum Showcase, and BCW.
How do international shows as prestigious as MFW compare to our native fashion weeks? scrutiny her expertise in the city to native fashion weeks she shared that their timings were impeccable. Once she reached Italia for the show, she had fittings ensuing day wherever they conjointly practiced hair and makeup on her. “They wished to observe on my skin as a result of they’ve accustomed either very dark or honest makeup so that they wished to make positive it’s done properly,” she explained. The day when she had rehearsals one hour before the show and so walked the ramp. “The show started at five pm and we were referred to as in at 3 pm and our hair and makeup were wiped out that point – I want our industry could work as efficiently [in such hours] furthermore.”
What’s more cemented her position during this terribly ‘woke’ time is that she has continuously been one to talk up against what goes against her beliefs. a while ago the model hit back at colorism within the industry, saying: “If you wish to whiten me up, don’t think about me for your shoots.” She was touching on a brand that wished her complexion lightened to ‘better highlight’ the color palette of their garments. Colorism is a huge downside, even in 2019 with darker models being lightened and lighter models being darkened for shoots whereas they must be picked for their skin colors, particularly since Pakistan has all kinds of skin tones.
There have recently been conversations regarding unity amongst creatives within the fashion business is that the means forward. She agrees with being united in theory however believes we’re still far away from it much as a result of everybody comes from terribly completely different backgrounds. “I would stand up for what’s right however wouldn’t do it at the value of inflicting damage to personal relations or my work. Controversial statements are often understood as making somebody seem ‘troublesome’ which can hamper earnings and I wouldn’t wish that because I support a family,” she said. She, therefore, measures her statements fastidiously before saying anything publicly.
Mushk has, however, been quoted in interviews wherever she is aforementioned a model’s height is crucial. Together with her being 5’11”, different models have felt attacked in an industry that is not very explicit regarding height. Once asked regarding it, she said, “I perceive completely different body sizes and plus-size models, I’m strictly talking regarding what designers need at their shows. I saw at MFW that models were taken out because of a distinction of a few inches and the competition was cutthroat. I’m not saying that models shouldn’t be huge, all I’m saying is that the necessity of the designers is mostly that models are tall.”